Streamlining Workflow and Enhancing Culture: How OpenDurian Revolutionize Their Organization with Asana

By recognizing their challenges and proactively implementing Asana, OpenDurian successfully streamlined their workflows, reduced inefficiencies, and enhanced their overall effectiveness.

In today's fast-paced world, effective communication and streamlined workflows are vital for the success of any organization. OpenDurian, an innovative education technology company, recognized this need and sought to overcome their communication and collaboration challenges. By implementing Asana, a project management tool, OpenDurian successfully transformed their work processes, resulting in improved efficiency and a more cohesive work environment.

OpenDurian Co., Ltd is an innovative education technology company that was established in 2016 in Thailand. Founded by a group of seasoned entrepreneurs and educators, the company seeks to bridge the gaps in the education system by providing online education solutions.  The company offers a range of online courses in various fields which are designed to be interactive, engaging, and accessible to learners of all levels. 

Due to the semi-technical nature of their work, OpenDurian experienced difficulties in communication and collaboration between the IT team and the sales team. Additionally, passing projects between different departments was not a seamless process. These challenges were further coupled with the use of multiple project management tools, creating information silos and hindering managers' understanding of their team members' roles. The company also recognizes the importance of enhancing their company culture, incorporating an impact-based/matrix-based approach to improve their overall effectiveness.

To address these challenges, OpenDurian initially implemented Asana for a small group of 15 users, where they witnessed its potential in streamlining workflow and improving communication. Encouraged by these positive outcomes, they made the decision to scale up the implementation to include all 175 users in the company. However, introducing a new tool across the entire organization presented its challenges. OpenDurian dedicated approximately six months to onboarding and familiarizing everyone with Asana, ensuring a smooth transition and maximizing the tool's benefits. This required open communication and careful preparation to mitigate any potential disruptions caused by the new system.

The Result after launching Asana

With Asana successfully implemented throughout the organization, OpenDurian experienced a profound transformation, leading to a range of remarkable results and positive changes:

• Improved understanding of team roles, enabling efficient task allocation and reducing unnecessary communication.
• Significant time savings of 383 days through streamlined workflows and reduced project management time.
  
• Enhanced company culture with a focus on impact and accountability, resulting from the impact-based/matrix-based approach.
• Clearer roles and responsibilities, fostering a more productive work environment.
• Improved communication and collaboration among teams, promoting a greater sense of unity and cooperation.

OpenDurian's journey with Asana exemplifies the transformative power of effective project management and communication tools. By recognizing their challenges and proactively implementing Asana, OpenDurian successfully streamlined their workflows, reduced inefficiencies, and enhanced their overall effectiveness. 

If you're facing similar communication and collaboration challenges within your organization, it's time to take action. Start revolutionizing your work processes and empower your teams with the tools they need to succeed.